Yatas Group, one of the leading companies in the furniture and mattress sector, continues its export-oriented growth. In the first seven months of 2019, Yatas Group has increased its turnover two folds compared to the same period of the previous year and aims to maintain its momentum in the European and Middle Eastern markets with new stores.
Yataş Group continues its export-oriented activities with an aim of becoming a global brand without slowing down. Yatas Group, which aims to grow especially in the European and Middle Eastern markets in the new period, takes its steps in a more robust and powerful way with an effective export strategy. Yatas began to reap the fruits of its efforts and doubled its growth in exports in the first seven months of 2019 compared to the previous year. Yatas Group, which increased its sales in the European region by 65 percent compared to the first seven months of last year, increased its mattress sales by 90 percent.
Beds are exported to Germany
Yatas Group sold 34 percent of the exports of bed-base and head products in Germany. Germany market is followed by Georgia and Hungary, respectively. Blue Star, which is the most classic in export of Yatas, and Prestige Prime models with Full HD edge support springs exclusively for Yatas are preferred more than others.
Home textile exports 3 times
In 2019, Yatas Group managed to increase its sales by three folds compared to the previous year with its portfolio specially prepared for target markets in white and colored home textile products.
Middle Eastern countries attract attention in furniture sales
Yatas Group has doubled its international furniture sales with the Enza Home brand. The Middle East market accounts for 40% of sales, followed by Central Asia and Europe, respectively.